One of the most stressful times as a property owner is enduring vacancy periods in your Atlanta homes. Covering mortgage payments during vacancy can be draining and a critical aspect of budgeting as a homeowner. An effective marketing plan can help minimize the vacancy period of your homes. A property manager can help design and implement a fantastic marketing strategy to bring in qualified tenants. Listed here are just a few of the marketing advantages you'll experience with an Atlanta property management company.
1. Property Management Companies Attract More Prospects
Property management companies work hard to establish a presence in the community and among renters in Atlanta. As a property owner, you can use this to your advantage when marketing your home. Your property management company can bring in a much higher number of prospective tenants using this presence. Atlanta property management companies also have an array of families already renting from them and want to stay with their current landlord, meaning they are more likely to rent your home.
When families are looking to find a rental home, they typically look for companies with the best reputation. Prospects use Google to search for rental homes in Georgia. Property management companies are usually the top results on Google and generate a good amount of online traffic to your home listing. Many prospective renters also view property management companies as more reliable with more accountability than individual landlords and are more likely to rent through them.
Atlanta property management companies also contribute the old-fashioned home marketing tactic to attract prospects in the immediate area of your home—an eye-catching for rent sign. The professional-looking sign can generate a "buzz" and spread the word of your home for rent among neighbors.
Once the marketing draws in prospects, those that inquire about the home will enjoy a dedicated team that can answer questions and provides a great first impression with excellent customer service. Using a property management company means never having to take time out of your day to answer messages and never worrying about leaving anything unanswered.
2. Listings with Property Management Companies Reach Further
Atlanta property management companies with large portfolios scale their marketing. This means they get a better deal on listing Atlanta homes online and their advertising budget goes further. As a property owner, this is a critical advantage because your rental home will get more views online. Your property management company may also get a featured spot on popular listing sites for even more direct views. Atlanta property management companies create professional websites to draw in clicks on your home listing.
3. Property Management Companies Can Provide the Best Listing Photos
Professional pictures are vital in property listings for Atlanta homes. Many prospects even skip over a listing that had outdated photos or none at all. A property management company knows how to photograph your home to put it in the best light and grab the attention of prospective renters. Excellent photos set your home apart from other Atlanta homes and help prospective tenants picture themselves in your home, persuading them to take the first steps in applying.
Your property management company can also help you decide if any upgrades are needed to attract more tenants. They know what renters are looking for and can help give prospects their ideal home while maximizing the income you receive.
4. Property Management Companies Craft the Ideal Listing Description
While pictures are often the first aspect of a listing prospects notice, an effective listing description can be the catalyst that drives prospects to apply.
Property management companies are experienced in listing and renting homes and will know what to write in the listing description to satisfy what prospects seek. Effective listing descriptions highlight the best features of the home and paint a picture of the neighborhood. These descriptions also note what businesses and attractions are near the house. An experienced property management company also tailors the text of the listing description so the home shows up in as many online searches as possible.
Another crucial aspect in marketing your home is setting the right rent price. Your property management company helps you set the ideal rent rate to make the most of your investment while drawing in the most qualified renters.
You Can Enjoy These Advantages Too!
Hiring GTL Real Estate means you will have an incredible ally in marketing your home. We engage in a preleasing practice and will begin marketing your home 30 days before the current lease expires. Our competitors do not utilize this practice to avoid all of the coordination required to do so. We believe in our marketing method so much that we guarantee that you'll have a quality tenant in 21 days or less. If we can't satisfy this guarantee, your leasing fee is waived.
Our highly qualified maintenance workers and tenant screening process lead to increased client and renter satisfaction, contributing to less turnover and increased income.
If you're ready to learn more about the benefits of hiring the right property manager, download our free guide today!